Landmark Hotels Get Revitalized
It comes as no surprise to us that along with a new image, the need for a modern approach to their sound systems is equally important. Something as basic as the background music in the lobby influences the feel of the space and adds a level of comfort that cannot be achieved with just the visual appearance.
Three of the hotels we've focused on are the Royal Sonesta, the Marriott, and the Hyatt Regency all located along the Charles River in Cambridge.
These luxury hotels, boasting elegance and visual impact, all required discrete, high impact audio systems.
The goal with these spaces was to offer multiple assignable zones for clear, intelligible speech and lively music. This added flexibility was perfect for the larger ballroom and conference room spaces at the Hyatt and the Royal Sonesta.
Our fourth hotel bucks the trend of the conventional high-rise hotels in Boston and offers a certain level ofkitsch aesthetic not available in the larger venues. The Verb Hotel is seated right beside Fenway Park and pays homage to the rock and roll culture that once resided in the hotel's neighborhood.
Playing off of the rock and roll feel of the Verb, the client wanted music to be an integral part of the experience of this hotel. The experience begins with the valet parking area and extends right through the hotel to the outdoor pool. A combination of ceiling and outdoor speakers providing vibrant music helped make this vision possible. The finishing touch is a vinyl record player that sits prominently at the front lobby desk and ties into the lobby speakers.